honest reviews, great finds, and helping small creators without the weird gatekeeping
Sharing the products I actually use, what I’ve learned from working with brands, and the things I wish someone had told me when I started.
latest from my diary
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latest from my diary |
latest from my diary
just a girl who’s tried it all so you don’t have to
I’m a beauty and lifestyle creator sharing honest reviews, good finds, and the creator lessons I wish I had sooner.
Over the past 10+ years, I’ve learned by pitching to brands, getting PR, testing products, and figuring things out the long way. Now I help small creators feel less lost and more confident about what to do next.
i want to get beauty PR
If you’re a small creator trying to get noticed by brands, this is where I’d start. Learn how to make your page PR-ready, find opportunities, and reach out to brands.
how to get PR →
where should we start?
Maybe you want PR. Maybe you need to talk through your socials. Maybe you’re just here for the good stuff. Either way, let’s get started.
i need to talk it out
If you want another set of eyes on your content, book a 1:1 with me. We’ll look at your page together and figure out what’s working, what’s missing, and what to do next.
book a 1:1 session →
i’m here for the finds
Read the latest in my the diary for the latest finds, product recs, lifestyle favorites, honest reviews, and the random little things I’d text the girls about.
read the diary →
small creator looking to get noticed by brands?
The blueprint started as the thing I wish I had when I was figuring out how to pitch to brands, get noticed, and stop feeling like PR was only for bigger creators.
how to start getting PR:
STEP 1
read the blueprint
Learn the basics of PR, pitching, brand outreach, and what makes a small creator look ready.
STEP 2
book a session
Use the clarity session if you need a second set of eyes on your page, pitch, niche, or brand direction.
STEP 3
start pitching
Use the lists, scripts, and structure so you’re not just hoping brands notice you.
popular from the vault
If you're serious about growing as a creator and working with brands, this bundle gives you the full foundation.
Instead of guessing how influencers start working with companies, these two guides break down the exact steps small creators use to start landing brand deals and getting added to PR lists.
Whether you're just starting your creator journey or trying to figure out how to attract brand attention, this bundle walks you through the process step by step.
What’s Included
Influencer Blueprint – Volume 1
The $400 Month Foundation
Learn how creators with small followings begin landing their first brand deals and building income online.
Inside you'll learn:
• how to position yourself as a creator
• how small creators start landing brand deals
• how to build trust with your audience
• how to turn content into income opportunities
Influencer Blueprint – Volume 2
How to Start Getting PR as a Small Beauty Creator
Learn how brands discover creators and what steps help you get noticed for PR opportunities.
Inside you'll learn:
• what brands actually look for in creators
• how to make your profile PR-ready
• where PR opportunities come from
• how to introduce yourself to brands professionally
• how creators begin getting added to PR lists
Who This Bundle Is For
Perfect for:
• beauty creators
• micro influencers
• creators growing their social media presence
• anyone wanting to start working with brands
What You’ll Receive
• Volume 1 digital PDF
• Volume 2 digital PDF
• creator checklists and strategies you can apply immediately
• instant download after purchase
Created by Scurtoworld
After more than 10 years creating content, I’ve learned that you don’t need a massive following to start working with brands.
What matters most is knowing how to position your content so brands can easily recognize your value as a creator.
These guides were created to help small creators understand that process and start building those opportunities sooner.
A focused 30-minute session to clarify your niche, direction, and next strategic steps.
If you’re re-emerging on social media and feeling unsure what to focus on, this session is your reset.
This 30-minute private clarity session is designed to help you stop second-guessing and start moving forward with intention.
During our time together, we will:
Clarify your niche and positioning
Identify what’s currently blocking growth
Define your next 2–3 strategic moves
Create a simple, focused action plan
This is perfect for creators who want calm, clear next steps — without overwhelm.
You’ll leave knowing exactly what to focus on this week.
After purchase, you’ll receive a link to schedule your session.
Limited availability each month.
