honest + genuine content
Whether it’s a personal review or a paid collaboration, I believe in giving my honest and genuine opinion. If you’ve been around long enough, you know I only promote and gush over products I absolutely believe in and think my friends would benefit from trying, and never because of the hype or compensation. This is what has formed the many incredible relationships I’ve developed over the years with my viewers and brands!
stan products, not people
I enjoy and buy from indie brands and smaller brands, as well as major brands quite often. I support small and shop small, I give honest reviews and try a lot of products.
I support formula and quality makeup. I support cruelty-free and vegan recipes. What I don’t support is the drama.
It’s hard to believe there isn’t a brand out there that's not problematic in some way to someone, including indie brands, simply because they’re run by imperfect people. After constant disappointments, I decided not to get involved and to stan products, not people and leave the rest up to you.