Target Makeup Collection: Under $7 Each!
Looking for affordable makeup products that offer amazing quality? Check out this ultimate Target makeup collection for budget-friendly products.
If you’re just starting out or getting back into makeup and not sure where to start, this is the guide for you! I’ve compiled a list of my favorite and best-performing beauty products all under $7. This list is the perfect place to start and build off of when you’re ready!
Note: This post contains affiliate links. Any commission I earn comes at no additional cost to you.
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CeraVe Daily Moisturizing Lotion for Normal to Dry Skin
Price: $4.99
Moisturizing your face is the first and most important step when applying your makeup. It’s also the most ignored or forgotten step when just starting in makeup or getting back into it after a few years. First, moisturizer smoothes your skin's surface for a more even primer, foundation or concealer application and moisturizer can even help makeup to stay on longer. A second reason to wear moisturizer, hydrating your skin underneath makeup will help skin to look less dull.
Yes, this is a smaller bottle of the Cerave, but I think it’s worth starting small and as inexpensive as possible while trying to figure out what works best for you because moisturizers, even at Target, can typically run you $10-15. So let’s make sure we find one that works for you before going full size!
Product Details: Developed with dermatologists, CeraVe Daily Moisturizing Lotion for Face and Body has a unique, lightweight formula that provides 24-hour hydration and helps restore the protective skin barrier with three essential ceramides (1,3,6-II). The formula also contains hyaluronic acid to help retain skin's natural moisture.The daily moisturizing lotion utilizes patented MVE controlled-release technology to help replenish ceramides and deliver long lasting moisturization.
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Wet n Wild PhotoFocus Water Drop Primer
Price: $4.99
Why I love it: Primer creates an extra layer between your skin and makeup. Priming products are mostly used to help your makeup last longer, smooth the skin's surface, and even out your skin tone.
This primer is amazing quality for the price, especially if you have dry or combination skin. If you have oily/combination and you want to try something one notch up, I recommend the e.l.f. Poreless Putty Primer ($8).
Product Details: Slip on our lightweight water-based PhotoFocus™ Water Drop Primer to get this party started! Introducing a lightweight, water-based formula that transforms from a cream to liquid texture providing a soft-focused finish with comfortable wear. This innovative formula works to brighten your complexion with good-for-you ingredients including hyaluronic acid to help smooth and hydrate skin; and 60% water content to leave skin refreshed and hydrated.
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Real Techniques Miracle Complexion Sponge Orange
Price: $4.89
Why I love it: This sponge is a dupe for the Original Beautyblender ($20) and does exactly the same thing. You can use it wet or dry, depending on the look you want to achieve. Pat your makeup on and you’ll get a streak-free, flawless look!
Product Details: #1 makeup sponge* for smooth foundation application.
Use damp for a dewy glow or dry for a full coverage.
Designed revolutionary latex-free foam technology to evenly blend liquid foundation for a smooth, enhanced finish.
• flat edge: contour around the eyes and nose
• round sides: blend large areas of the face with a dabbing motion
• precision tip: cover blemishes and imperfections
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e.l.f. Flawless Finish Foundation
Price: $6
Why I love it: I couldn’t love this foundation more. It has great coverage, it’s long-lasting, and you can’t beat the price! However, if you can splurge just a bit, I would also recommend the L'Oreal Paris Infallible Pro-Matte Foundation ($10.59) to take it up a notch as far as coverage goes!
Product Details: The e.l.f. best-selling liquid foundation now in more shades! The lightweight, oil-free formula of our Flawless Finish Foundation blends naturally into skin for a beautiful semi-matte finish that lasts all day long. The liquid formula helps restore uneven skin textures and tones; for visibly brighter skin. Perfect for all skin-types. Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.
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e.l.f. 16hr Camo Concealer
Price: $6
Why I love it: A great concealer can brighten a tired face, it can cover up blemishes and it can totally conceal under-eye circles. Apply this after your foundation under your eyes, the inside corners of your eyes, or to correct any uneven spots on your face.
This is a dupe for the Tarte Tape Shape Concealer ($25) and it is amazing! You cannot beat this concealer for the price!
Product Details: The e.l.f. full-coverage, 16-hour wear concealer featuring a large doe foot applicator to conceal, correct, contour and highlight for flawless skin. The highly pigmented formula is lightweight, dries matte and won't settle into fine lines or creases. Ideal for all skin types.
Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.
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e.l.f. Ultimate Blending Brush
Price: $6
Why I love it: Highly recommend having this brush in your collection. It’s versatile! From finishing powder, to blush, to highlighter, this one brush can do it all. The quality is amazing for the price! Just tap the excess off before applying and blend.
Product Details: The Ultimate Blending Brush is specifically designed for advanced makeup techniques that help achieve professional looks. The large dome-shaped head and densely packed bristles maneuver in and around the crevices and contours of your face for seamless, even coverage. It picks up the perfect amount of product to build coverage with powder, liquid, or mousse foundation, bronzer, or blush. The ultra-fine synthetic fibers are hand cut, shaped, and assembled by artisans for expert craftmanship for a luxury experience. This cruelty-free brush is made with 100% animal hair-free, synthetic bristles.
2018 Teen Vogue Acne Awards Best Foundation Applicator!
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Maybelline Fit Me Matte + Poreless Powder
Price: $5.39
Why I love it: I use my blending brush or powder brush and apply the Translucent shade as a finishing powder, it gives me the ideal matte and finished look! Another product you can’t beat for the price.
What they say: Ideal for normal to oily skin, this long-lasting powder leaves a natural, poreless-looking finish with long-lasting shine control. Perlite Mineral technology absorbs oil to mattify skin, while pores virtually disappear thanks to blurring micro-powders. Dermatologist tested. Allergy tested. Non-comedogenic. Ideal for normal to oily skin.
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Wet n Wild ColorIcon Bronzer
Price: $3.99
Why I love it: Bronzer is used to emulate a sun-kissed glow and enhance a tan, it can also be used to darken areas of the skin for contouring, or to add warmth to your complexion. Just another great tool to make your skin look radiant and healthy.
Wet n Wild has been doing some great things lately! This bronzer is gel-infused with a long-wearing formula so it goes on like cream and sets like a powder. Apply it on top of makeup or directly onto your skin for a sun-kissed glow. A great dupe for Clinique Sunkissed Pop ($33.50) or the Benefit Hoola Matte Bronzer ($30).
Product Details: Indulge yourself with Color Icon™ Bronzer, a gel-infused, long-wearing formula that leaves skin looking luminous and with a sun-kissed glow. Use to highlight your most-loved features and transform yourself into a bronzed goddess all year long. Shadow and shade the browline with our elegant groundbreaking formula or use it to contour like a pro to achieve those sculpted cheeks and defined high points granted by your favorite digital filter. This gel-infused hybrid applies like a cream and sets like a powder adding a natural tan flush when applied to the skin.
Don’t limit use to the face, try adding to your neck and collar bones for an all over glow. You can contour and add warmth to your cheeks, cheekbones, and temples in just a few minutes with the Color Icon™ Bronzer.
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Milani Baked Blush - Dolce Pink
Price: $6.99
Why I love it: Blush can add a healthy glow to your skin with a subtly coloring, making you look more awake and vibrant.
Milani blushes have the most stunning color, are long-lasting, and have a touch of shimmer that creates the most beautiful blush/highlighter combo.
Product Details: Finish off your makeup look with a sweep of Milani Baked Blush over your cheeks. This pressed powder blush brushes on smoothly and adds just a touch of shimmer to your cheeks that's sure to make them stand out. The warm tones of this pressed blush give you a natural-looking flush you'll love, and the blush is easy to layer to get just the right look.
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Wet n Wild Megaglo Highlighting Powder
Price: $4.59
Why I love it: Highlighter can help create height, like on your cheek and brow bones, it can also give you the illusion of brightness.
I can not say enough good things about this highlighter, and judging by the reviews, neither can anyone else. The Golden Flower Crown shade has been called a dupe for the Becca Highlighter in Opal ($38) and the Blossom Glow shade a dupe for OFRA’s Pillow Talk Highlighter ($35). It’s blendable, buildable and it’s affordable!
What they say: Shimmer and shine in all the right places with the same formula as Wet n Wild's must-have MegaGlo Highlighting Powder. Back by popular demand, their #1 highlighting powder is here to stay! Its ultra-pearly finish and easy-to-blend formula make it a fan favorite! The silky smooth, highly-pigmented powder gives an all over glow when applied to the cheek bones, brow bone, and cupid's bow.
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e.l.f. Ultra Precise Brow Pencil
Price: $5
Why I love it: It comes in 4 shades, and the pigmentation is perfect for brows. It’s easy to use and can help you create the natural look of hair with short, think strokes, or it can fill in if that’s your preferred look. You cannot beat it for the price!
Product Details: e.l.f. Ultra Precise Brow Pencil keeps brows in check with a super precise tip that creates a full, natural finish. On one side, the micro-slim liner defines and fills in gaps that mimic the look of real hair. On the other, the brush tames and combs brows to create effortlessly defined eyebrows.
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NYX Proof It Waterproof Eyeshadow Primer
Price: $6.99
Why I love it: This creates the perfect base for your eyeshadow. If you’ve ever had problems with your shadow color not showing through, smudging, or falling off after half a day, an eyeshadow primer may be the solution. This primer holds everything in place just the way you wanted it and lets the color shine through!
Product Details: Looking for an eyeshadow primer that actually lasts? Proof it! NYX Professional Makeup has the best primer for eyes with its longwearing Proof It Eyeshadow Primer. Intensify your shadows and extend makeup wear with NYX Professional Makeup durable and waterproof Proof It Eyeshadow Primer. Simply smooth the eye primer onto lids before applying shadows and voila! Your eye makeup will stay in place, no matter what the weather, without creasing or smudging. This waterproof eyelid primer not only increases the longevity of powder eyeshadows for everyday wear, but also protects from fading or smudging if wet. If you've been searching for primers for eyes that will keep your look on point from dusk 'til dawn, this one is for you. Create the perfect base and pre-game any kind of eye look with this reliable eyeshadow primer. With a transparent finish, you'll never have to worry about your eye makeup smudging, creasing or fading again!
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e.l.f. Eyeshadow Brush
Price: $2
Why I love it: This brush is great for packing the shadow on and getting great color out of your shadows!
Product Details: Specially sheered e.l.f. Eyeshadow Brush tip absorbs the perfect amount of eye shadow and provides long lasting color saturation. The comfort curved brush contours the eye with natural gliding strokes for easy and accurate eyeshadow application. This cruelty-free brush is made with 100% animal hair-free, synthetic bristles.
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e.l.f. Blending Eye Brush
Price: $2
Why I love it: This brush is perfect for blending your eyeshadow in the corner working into the crease. It’s densely packed and always gets the job done.
Product Details: Expertly blends multiple eye shades while softening dramatic edges and fine lines. Using the e.l.f. Blending Eye Brush after shadow and liner application creates a natural finish to any eye look. This brush can also multitask use it to set powder or liquid concealer.
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e.l.f. Bite Size Eyeshadow Palette
Price: $3/each
Why I love it: These bite-size palettes are $3 each and there are 6 different palettes. I started out using these and still grab one from time to time. I love how it has entire eye look in one bite size palette, making it fool-proof!
What they say: Our Bite Sized Eyeshadow Palette delivers mini eye magic in a perfect size. The luxe formula is creamy, blendable, & ultra-pigmented. Perfect for travel and application on the go.
Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.
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L'Oreal Paris Voluminous Mascara
Price: $6.79
Why I love it: This product in the Blackest Black color is a staple! It’s buildable without being clumpy and can give you length and volume you need. It has over 17,000 5-star reviews on Amazon for a reason!
Product Details: Here's the perfect mascara to stop people in their tracks. The L'Oreal Paris Voluminous Original Mascara is formulated to prevent clumping, and to keep your lashes full and soft. L'Oreal's Volume Maximizing applicator volumizes each lash to make them up to 5 times thicker. Brush the mascara from the base of the lashes to the tips for a full and bold look. Choose from a range of dark tones to enhance your eyes' beauty. This L'Oreal mascara contains Panthenol and Ceramide-R to protect and condition your lashes. Add this mascara to your makeup collection, and wink at the world with gorgeous and voluminous lashes.
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Wet n Wild Megalast Breakup-Proof Liquid Eyeliner – Black
Price: $4.99
Why I love it: This is by far the best affordable liquid liner that I’ve ever purchased. This is a liquid liner you won’t regret having in your collection!
Product Details: Our ultimate waterproof formula provides smudge-proof, humidity-proof, flake-proof and cry-proof wear, featuring an ultra-fine brush-tip that delivers any look – from a thin line to a bold, dramatic stroke that last up to 16 hours. It glides on seamlessly and smoothly, while delivering intense, highly-concentrated pigmentation in one easy swipe. This innovative eyeliner features a tank delivery system that allows the perfect flow of pigment with every application offering precision accuracy, ease of application and extended wear. Long-lasting, waterproof, smudge-proof and break-up proof.
Shake before use. Glide tip along the lash line, pressing gently for a fine line and increasing pressure for a more dramatic line. Always replace cap tightly and store with the tip down.
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NYX Professional Makeup Setting Spray
Price: $6.89
Why I love it: Setting spray is essentials to keeping all your hard work in place. This finishing spray is my absolute favorite affordable product! Hold about 8-10 inches away from your face and spray away, then let it dry just a bit before touching to give you the perfect finish.
Product Details: Keep makeup looking fresh as a daisy with that "just-applied" look all day and all night long. This lightweight and long-lasting formula grants a matte finish and works hard to make sure your makeup stays put. Spray away and your matte makeup will last from day to night. Say goodbye to shine! This finish is ideal for those looking for a shine-free face free of any oil. With its long-lasting matte finishing formula, Matte Finish Makeup Setting Spray works to reduce and combat shine, while leaving a silky-smooth, poreless complexion behind. This sheer and smooth mattifying spray is the finishing touch to your beauty routine that you need to add to your makeup bag ASAP. Featuring a vegan formula with no animal-derived ingredients or by-products, all NYX Professional Makeup products are proudly cruelty-free and PETA certified.
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Revlon Super Lustrous Lipstick
Price: $4.59
Why I love it: This has been my go-to, affordable lipstick for years! The pigment is beautiful; it feels smooth and hydrating on, absolutely no clumps or stickiness. With so many shades, this is a must-have item in your collection!
What they say: Super vibrant. Super lush. Super creamy lip color.
The Revlon Super Lustrous Lipstick is a cult-classic lipstick - the perfect combination of high-impact color in a super-moisturizing formula. Color that's truly addictive to wear; we use microfine pigments so the shades are vibrant but the feeling is lightweight. Buttery - only better - thanks to all the hydration in these lipsticks. The formula is infused with vitamin E and avocado oil. This lipstick does not cake (because we only like cake when it's baked). Over 82 amazing ways to play with cool, classic, and trendy lipstick shades, in 4 finishes: crème, pearl, sheer, and matte.
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NYX Professional Makeup Lip Lingerie Lipstick
Price: $5.49
Why I love it: This is a favorite of mine. The formula is so comfortable, the color is slightly muted, and the price is always right! It's definitely one of the most comfortable liquid lipsticks I've worn.
Product Details: Its long-lasting and no-smudge formula delivers lightweight and all-over luscious color. Looking for the best liquid lipstick that won't dry out your lips? Every stunning shade of this nude lipstick is infused with vitamin E to help lips look and feel ultra-soft. With a light as a feather, buttery texture, Lip Lingerie Liquid Lipstick dries to a velvety finish. In a single stroke, the creamy formula gives your lips excellent color payoff and pigmentation. Lip Lingerie has a nude for everyone and every mood.
Available in a wide range of color-kissed nudes, from chocolate brown to warm mahogany red, to classic nude beige and pinkish nude lipstick. Each sultry shade of this nude matte lipstick will coat the curves of your lips with irresistibly creamy color. Look sultry up until bedtime with no re-application.
Featuring a vegan formula with no animal-derived ingredients or by-products, all NYX Professional Makeup products are proudly cruelty-free and PETA certified.
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Blossom Delicious Kiss Roll-On Lip Glos
Price: $2.49
Why I love it: This lip gloss is so cute and feels so good without being sticky. The price is unbeatable!
What they say: The Delicious Kiss Roll-On Lip Gloss - 1.2oz from Blossom is sure to brighten up your day. With a unique formula that is designed to make your lips super-soft, this lip gloss rolls on clear for a subtle shine. Well, it just doesn’t end there. This lip gloss is packed with extra moisturizing ingredients to keep your lips nourished and hydrated as you take on the day.
I think I may have found the best dupe for the Tarte Maracuja Juicy Lip Plumping Gloss! The best part? It’s available at CVS and Ulta!